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MotorCut: Transform car photos in seconds

AI Car Photo Editing App • Case Study

MotorCut: Transform car photos in seconds.

MotorCut — the Car Photo Editing App that transforms dealership and automotive images in seconds, now live across iOS and Android with precision, speed, and consistency.

72%

Retention

4

Languages

24/7

Support

∞

Memory

Overview

MotorCut is a car photo editing app built to help dealerships, auto sellers, and photographers produce professional-grade car visuals in seconds. It automates background removal, lighting correction, and image optimization — giving dealerships ready-to-use, high-quality photos within seconds. With a focus on batch processing, smart masking, and AI-driven enhancement, MotorCut reduces manual editing time while maintaining brand-level quality across every platform.

Challenge: Time-consuming photo workflows.

Before MotorCut, car dealerships and sellers struggled with slow, inconsistent photo editing processes that delayed listings and weakened brand presentation.
  •  Manual Background Removal – Editors spent hours cleaning and masking each image.
  •  Inconsistent Visual Quality – Different editing tools produced uneven tones and shadows.
  •  Limited Scalability – Processing large image sets was slow and hard to manage.
  • Costly Third-Party Editing – Outsourcing routine edits increased turnaround time and expenses.

The Solution — MotorCut’s Approach

MotorCut simplifies automotive photo editing with automated processing, smart detection, and visual consistency across every image. The platform merges AI precision with real-world dealership workflows — cutting editing time from hours to seconds.
  • Automated image cleanup for faster listing preparation
  • Consistent visual quality across all inventory photos
  • Scalable editing for teams and marketplaces

Intelligent Background Removal

AI-powered masking isolates cars cleanly in any lighting.

Batch Upload & Edit

Processes hundreds of photos in one streamlined flow.

Admin Management Panel

Controls users, subscriptions, and brand settings centrally.

Auto Enhancement Engine

Adjusts brightness, contrast, and reflections instantly.

Background Replacement

Applies branded or custom templates for uniform visuals.

Cross-Platform Access

Edit, review, and download from web or mobile instantly.

Platform Coverage

  • Android App
  • iOS App
  • Web Application
  • Admin Dashboard

Technology Stack

  • Gemini 2.5 Pro

AI Core

  • React.js & Flutter

Frontend

  • FastAPI

Backend

  • AWS S3

Infrastructure

  • Microservices with REST APIs

Memory Layer

  • D-ID, ElevenLabs

Speech Services

Implementation Roadmap: From Prototype to Production

A stepwise build process focused on testing speed, improving visual precision, and achieving stable performance across all platforms.

Phase 1

Product Research

Duration: 2 months

Understanding user needs and market validation

  • Studied dealer photo workflows and marketplace standards.
  • Identified automation gaps in the car image editing process.
  • Outlined system goals for speed and consistency.

Phase 2

Core Architecture Setup

Duration: 3 months

Building scalable back-end and storage systems

  • Built FastAPI backend with flexible image-processing logic.
  • Structured database for user, photo, and subscription data.
  • Integrated AWS S3 for fast image upload and retrieval.

Phase 3

Frontend & Feature Dev

Duration: 4 months (in progress)

Developing user interfaces and AI editing features

  • Developed React and Flutter interfaces for web and mobile.
  • Added batch, auto-enhance and background swap.
  • Built admin controls for user and asset management.

Phase 4

 Testing & Optimization

Duration: Ongoing

Ensuring quality, performance, and beta readiness

  • Running QA on AI precision and rendering performance tests.
  • Refining image consistency across devices & screens.
  • Preparing for public beta release with final optimizations.

Project Timeline Overview

15

Months

500+

Download

3+

Platforms

Live

Product Stage

Transformative Impact Achieved

Alkalma has successfully delivered on its promise to make mental health care more accessible, empathetic, and effective through innovative AI technology.

24/7

Access

Instant support, always on

Cloud-based photo editing anytime, anywhere.

5K

Vehicles Edited

Proven AI precision at scale

Thousands of images processed with AI precision.

Global

Reach

Edit from any device, anywhere

Available on Android, iOS, and web platforms.

Secure

Cloud

Your photos, fully protected

Encrypted storage ensures safe photo handling.

Smart

AI Engine

One-click professional results

Auto background removal and lighting correction.

Dealer

Dashboard

Total control in one place

Centralized control for teams and bulk editing.

Measurable Results

85% Faster Edits

Average photo processing time reduced from minutes to seconds.

70%  User Retention

Monthly retention due to personalized interactions

2  Platforms

Now available on iOS and Android globally.

20k+ Images Edited Monthly

seamless booking through the app

User Satisfaction
0 %
Vehicles Edited
0 K+

Market Impact & Innovation

Differentiation

Sets new standards in automated car photo enhancement.

Accessibility

Delivers instant cloud editing on all devices.

Adoption

Rapid growth among dealerships and auto sellers.

Scalability

Handles bulk uploads with enterprise reliability.

Transformative Impact Achieved

3+

Platforms

15+

Countries

5k+

 Businesses Served

500+

Active Users

99.9%

Uptime

MotorCut: More Than an Editing Tool

MotorCut isn’t just an image editor — it’s a complete photo automation system built for dealerships and marketplaces that depend on speed, precision, and consistency. By connecting AI image processing with workflow automation, MotorCut turns complex editing into a single streamlined action.

What Makes MotorCut Different

  • Workflow Integration
 Designed around dealer pipelines — not just image uploads.
  •  Real-Time Processing

 Photos are edited, enhanced, and exported in seconds.

  • Scalable by Design
Built to handle thousands of images without performance loss.

Innovation

AI Edits

Recognition

Dealer Trusted

Looking Ahead: Future Innovations

Next Phase Features

  • Expanding camera-based live background visualization for instant previews
  • Introducing AI-driven object masking and color correction tools
  • Building a dealership-focused dashboard for image batch management
  • Optimizing rendering speeds through cloud GPU acceleration
  • Enhancing export options with branded templates and auto-sizing

Vision 2026

To make MotorCut the industry standard for automated car imagery — helping automotive brands showcase inventory faster, cleaner, and more consistently.
Projected Active Edits
0 M+
 Monthly Active Users
0 k+

Ready to Redefine Car Imagery?

Join MotorCut in transforming how automotive brands edit, enhance, and deliver professional car visuals — faster, sharper, and effortlessly consistent.

24/7

AI Availability

4

languages Supported

72%

User Retention

∞

AI Memory

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Core Editing & Management Solutions

The key modules that make MotorCut a complete system for automotive image automation and management.

 Background Removal

AI isolates cars cleanly, no manual tracing required.

Electronic Health Records (EHRs)

 Auto Enhancement

Balances color, tone, and clarity for showroom-ready visuals.

Background Library

Branded templates for consistent presentation across listings.

 Batch Processing

Upload, process, and export hundreds of photos at once.

Mobile Health Apps

 Admin Dashboard

Monitor users, control templates, and track workflow data.

 Multi-Platform Access

Edit and manage photos across web and mobile apps.

Book a Free Consultation
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We Built MotorCut – AI That Sells Cars Faster

AI turns any photo into a showroom stunner in 3 seconds.
No skills. No software. Just results.

Talk to Our Team