AI Mental Wellness • Case Study
MotorCut: Transform car photos in seconds.
A revolutionary AI companion that delivers personalized, multilingual mental wellness support, breaking barriers of cost, culture, and geography to make empathetic care accessible worldwide.
72%
Retention
4
Languages
24/7
Support
∞
Memory
Overview
Challenge: Time-consuming photo workflows.
- Manual background removal –Chatbots offered replies but not emotional recognition.
- Inconsistent visual quality – Different editing tools produced uneven tones and shadows.
- Limited scalability – Processing large image sets was slow and hard to manage.
- Costly third-party editing – Users missed the comfort of a genuine connection and tone.
The Solution — MotorCut’s Approach
- Automated image cleanup for faster listing preparation
- Consistent visual quality across all inventory photos
- Scalable editing for teams and marketplaces
Intelligent Background Removal
AI-powered masking isolates cars cleanly in any lighting.
Batch Upload & Edit
Processes hundreds of photos in one streamlined flow.
Admin Management Panel
Controls users, subscriptions, and brand settings centrally.
Auto Enhancement Engine
Adjusts brightness, contrast, and reflections instantly.
Background Replacement
Applies branded or custom templates for uniform visuals.
Cross-Platform Access
Edit, review, and download from web or mobile instantly.
Platform Coverage
- Android App
- iOS App
- Web Application
- Admin Dashboard
Technology Stack
- Gemini 2.5 Pro
AI Core
- React.js & Flutter
Frontend
- FastAPI
Backend
- AWS S3
Infrastructure
- Microservices with REST APIs
Memory Layer
- D-ID, ElevenLabs
Speech Services
Implementation Roadmap: From Prototype to Production
Phase 1
Core Architecture Setup
Duration: 3 months
Understanding user needs and market validation
- Built FastAPI backend with scalable image-processing logic.
- Structured database for user, photo, and subscription data.
- Integrated AWS S3 for fast image upload and retrieval.
Phase 2
AI Development
Duration: 4 months
Building the core AI companion and memory systems
- Developed React and Flutter interfaces for web and mobile.
- Added batch uploads, auto-enhance, and background replacement.
- Built admin controls for user and asset management.
Phase 3
Product Research
Duration: 2 months
- Studied dealer photo workflows and marketplace standards.
- Identified automation gaps in car image editing.
- Outlined system goals for speed and consistency.
Phase 2
Testing & Optimization
Duration: Ongoing
Creating user-friendly applications and core features
- Running QA on AI precision and rendering performance.
- Refining image quality consistency across devices.
- Preparing for public beta release.
Project Timeline Overview
15
Months
500+
Download
3+
Platforms
Live
Product Stage
Transformative Impact Achieved
Alkalma has successfully delivered on its promise to make mental health care more accessible, empathetic, and effective through innovative AI technology.
24/7
Access
Emotionally Intelligent AI Companion
Cloud-based photo editing anytime, anywhere.
5K
agents
Smart AI Engine
Auto background removal and lighting correction.
4
Languages
Global Reach
Available on Android, iOS, and web platforms.
GDPR
Ready
Secure Cloud
Encrypted storage ensures safe photo handling.
integrated
System
Dealer Dashboard
Measurable Results
85% Faster Edits
Average photo processing time reduced from minutes to seconds.
70% User Retention
Monthly retention due to personalized interactions
2 Platforms
Now available on iOS and Android globally.
20k+ Images Edited Monthly
seamless booking through the app
Market Impact & Innovation
Differentiation
Sets new standards in automated car photo enhancement.
Accessibility
Delivers instant cloud editing on all devices.
Adoption
Rapid growth among dealerships and auto sellers.
Scalability
Handles bulk uploads with enterprise reliability.
Transformative Impact Achieved
3+
Platforms
15+
Countries
5k+
Businesses Served
500+
Active Users
99.9%
Uptime
MotorCut: More Than an Editing Tool
MotorCut isn’t just an image editor — it’s a complete photo automation system built for dealerships and marketplaces that depend on speed, precision, and consistency. By connecting AI image processing with workflow automation, MotorCut turns complex editing into a single streamlined action.
What Makes MotorCut Different
- Workflow Integration
- Real-Time Processing
Photos are edited, enhanced, and exported in seconds.
- Scalable by Design
Innovation
AI for Good
Recognition
Healthcare Tech
Looking Ahead: Future Innovations
Next Phase Features
- Expanding camera-based live background visualization for instant previews
- Introducing AI-driven object masking and color correction tools
- Building a dealership-focused dashboard for image batch management
- Optimizing rendering speeds through cloud GPU acceleration
- Enhancing export options with branded templates and auto-sizing
Vision 2026
Ready to Redefine Car Imagery?
Join MotorCut in transforming how automotive brands edit, enhance, and deliver professional car visuals — faster, sharper, and effortlessly consistent.
24/7
AI Availability
4
languages Supported
72%
User Retention
∞
AI Memory
Core Editing & Management Solutions
The key modules that make MotorCut a complete system for automotive image automation and management.
Background Removal
AI isolates cars cleanly, no manual tracing required.
Auto Enhancement
Balances color, tone, and clarity for showroom-ready visuals.
Background Library
Branded templates for consistent presentation across listings.
Batch Processing
Upload, process, and export hundreds of photos at once.
Admin Dashboard
Monitor users, control templates, and track workflow data.
Multi-Platform Access
Edit and manage photos across web and mobile apps.